- Internet usage on TalkTalk’s network soared by an average of 47% in Cambridge between January 2020 – April 2021*
- Many residents in Cambridge are now able to connect to TalkTalk’s new Future Fibre packages and save up to £341.05 vs BT, Sky, Virgin Media, Vodafone & EE***
- Future Fibre is 45x faster than standard broadband and delivers outstanding reliability
16th June 2021: Connectivity provider TalkTalk is ramping up its full fibre expansion programme, bringing ultrafast packages with average top speeds of 506Mb/s** to homes across Cambridge, for the first time.
Internet usage on TalkTalk’s network soared by an average of 47% in Cambridge between January 2020 – April 2021* highlighting the need for fast, reliable and affordable connectivity in the city. There are no signs of this slowing down either, with many of us set to work from home until July and beyond. What’s more, with a summer of sports due to be broadcast, access to high-speed, dependable broadband will be an essential for many.
TalkTalk’s new Future Fibre packages – known as Fibre 150 and Fibre 500 – use the UK's latest fibre technology to bring residents in Cambridge 100% full fibre directly into the home. Future Fibre is 45x faster than standard broadband and incredibly reliable, which means it can effortlessly handle all your devices streaming, gaming and video-calling at once.
Many residents in Cambridge can now benefit from some of the most competitive full fibre packages available. Fibre 150 is only £32 a month and Fibre 500 just £35 a month, saving up to £341.05 vs other major broadband providers***.
Jonathan Kini, Managing Director of TalkTalk Direct Business and Consumer, said: “We believe fast, affordable, full fibre broadband should be accessible to all. This has been brought into even sharper focus by culture changes resulting from the pandemic. We’re thrilled that people across Cambridge can now benefit from the UK’s latest fibre technology thanks to our new Future Fibre packages.”
The full fibre expansion across Cambridge is being undertaken in conjunction with CityFibre and Openreach to deliver the latest broadband technology to customers.
Rebecca Stephens, Regional Partnership Director for CityFibre, said: “Our £20m investment in Cambridge has already provided residents and businesses in large areas of the city with gigabit-capable connectivity and work is continuing to bring our Full Fibre network within reach of almost every home and business.
“We are pleased to welcome TalkTalk to our network, providing additional choice for residents who will be able the reap the benefits that state-of-the-art digital connectivity brings. As our Cambridge build progresses into new areas of the city over the next year, we look forward to even more homes having access to fast and reliable digital connectivity.”
Kasam Hussain, Openreach’s Regional Partnership Director, said: “We’re proud to be supporting TalkTalk with access to our network. Openreach is the UK’s largest broadband infrastructure provider with millions of households and businesses using our infrastructure every day. No-one else is building full fibre faster than us; we’ve just reached 4.7 million in total. Full fibre brings reliability, speed and a network that is future-proof for generations to come.
“There can be no doubt that faster broadband is hugely important for day-to-day life and recent research backs this up, with a projected £5.4 billion benefit to the East of England by connecting everyone to full fibre.”
Residents who want to know whether they can access TalkTalk’s Future Fibre plans simply need to enter their postcode at: talktalk.co.uk/futurefibre where they will be able to call to sign up to a plan or register interest as the phased roll out continues.
For more insights into the UK’s online habits visit TalkTalk’s quarterly Internet Insights report.
NOTES TO EDITORS
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*Average data usage increase from January 2020 – April 2021– data sourced from TalkTalk consumer customers.
**TalkTalk’s Fibre 500 package delivers average download speeds up to 506Mbs