Consumer

Senior Customer Marketing Manager

Location: Salford Quays, M5 3TT (Hybrid working)

Contract Type: Full Time

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Who are TalkTalk?

TalkTalk are the UK’s leading value for money connectivity provider. We believe that simple, affordable, reliable and fair fibre should be available to everyone.

The role

Customer Marketing are experts in customer comms strategy. We work with our colleagues to create great customer experiences and uphold our brand values, to deliver our vision of having customers who love us, engage with us, and stay with us.

You’ll enjoy being a key influencer of this vision by supporting the Head of Customer Marketing in the creation and delivery of the strategy and comms for a range of in-life programmes targeted at our Consumer base. You will also benefit from the variety in your responsibilities. You could be working on different upsell campaigns, managing customers end of life offers or building relationship driving activity across their lifecycle.

Your responsibilities

  • You’ll work closely with the Head of Customer Marketing to define the appropriate strategy to support the set business objectives

  • This strategy will focus on appropriate targeted communications campaigns via email, SMS, direct mail, targeted social media and digital, utilising your team to help deliver this vision

  • You’ll contribute to quarterly planning and strategy discussions, ensuring that we prioritise the most customer-focused and commercially impactful programmes

  • You recognise the value of data, you’ll be able to work closely with your counterparts in Marketing Automation to drive valuable insights to shape success within campaigns

  • Utilising the results from all campaigns will be integral to further developing your strategy to optimise campaigns and outcomes

  • You’ll work with creative agencies to develop campaign messaging and creative

Other responsibilities include:

  • Managing the sign off process for campaign creative, working closely with and managing appropriate stakeholders feedback

  • Working with our Marketing Automation team to deliver your email and SMS campaigns via Salesforce Marketing Cloud, and other teams for social, digital and print

  • Briefing and using campaign evaluation to understand the impact your campaigns are having, and how to improve them

  • Utilising test and learn in order to drive continuous improvement within all channels

  • Working with the Head of Customer Marketing to manage budget for your campaigns, making sure that we operate in a cost-efficient and streamlined way.

Skills required to be successful in the role:

  • Experience in a marketing role

  • Skilled at understanding data

  • Experience within a customer space

  • Understanding of the digital space

  • Ability to work in a fast paced environment

What can we offer you?

  • Free TalkTalk broadband for all employees!

  • Electric car charging points available at our HQ.

  • Heavily subsidised meals in the TalkTalk HQ Soapworks office in Salford.

  • Access to the Perks at Work platform which gives you hundreds of discounts on high street brands.

  • Flexible dynamic working is part of who we are at TalkTalk so please talk to us about how you like to work.

What to do next?

If this role sounds like it could be for you, please apply and we will be in touch soon!

As a recognised Top 50 Inclusive Employer in the UK, we know that diversity means success and innovation. We want our workplace to reflect the communities and customer we serve. Being inclusive is part of our DNA; we are all 100% human, and we create a culture where you can truly be yourself.

We’re also not your usual 9-5. We are a dynamic workplace and we want to talk to you about how you like to work.

Benefits

  • My Wellbeing

    We want you to feel good at work — and not just because you’re doing great things for our customers. We run lots of wellbeing initiatives throughout the year.

  • My Products

    We offer all of our people free TalkTalk Fibre, TV and Phone (you’ll be helping us make them what they are, so it’s only fair that you get to enjoy them).

  • My Flexibility

    We all lead different lives and like to work differently, so whether it's working from home or starting and finishing your day later, we’ll give you the flexibility you need to do your best work.

  • My Benefits

    Think company pension scheme, private medical insurance, income protection and life assurance, plus all sorts of other benefits designed to make your life easier.

Consumer

Senior Customer Marketing Manager

Location: Salford Quays, M5 3TT

Contract Type: Full Time

Apply