Thursday 10th February: With Valentine’s Day just around the corner, new research from connectivity provider TalkTalk reveals the true signs of a potential suitor, with two in three people (71%) saying caring for the planet is a major turn-on. While a staggering 70 percent of people admit they’d be put off dating someone who didn’t try to protect the environment.
The nationwide survey of Brits aged 45 and under was commissioned to highlight the little things people can do to reduce their carbon footprint and help them find a keeper this Valentine’s Day – including switching from standard broadband to full fibre, which allows TalkTalk customers to reduce their lifetime carbon footprint by up to 565Kg*. That’s equivalent to sending a mammoth 4,036** Valentine’s Day cards - enough cards to fill the length of 6 football pitches and almost double the height of the Eiffel Tower!
Signs of a keeper
Being kind (55%), having a great sense of humour (47%), working hard (39%) and being sensitive to your needs (39%) also came high on the keepers list. But these qualities are far from the only characteristics that attract – and keep Brits infatuated with – a love match.
Other important qualities include:
While more than one in 10 (11%) find it attractive if someone cares about how climate change will affect future generations. In fact, 70 percent of those polled said that if someone doesn’t care about the environment, they’d probably be selfish in a relationship.
Will Ennett, TalkTalk's Head of Sustainability said: “When it comes to finding ‘the one’, caring about the planet is increasingly important to modern Brits. Ahead of Valentine’s Day, we’re encouraging people to think about eco-friendly switches they can make to help show the planet some love.
Our research shows that by switching to Future Fibre from standard broadband, TalkTalk customers can reduce their lifetime carbon emissions by up to 565Kg* – to put this into context, around 26 adult trees are needed to absorb that amount of CO2***."
Relationship red flags
The poll also uncovered the nation’s biggest relationship red flags and things people can avoid doing, to remain a keeper.
In fact, 59 percent of Brits would love to receive environmentally friendly gifts this Valentine’s Day, like digital cards and carbon-neutral Champagne, from their partner. Other simple
Win year’s supply of carbon-neutral champagne
TalkTalk’s network will be up to 80% more energy efficient following the switch from existing copper-based services to full fibre. In celebration of the environmental benefits, TalkTalk has teamed up with Katie Zelem, Manchester United’s captain and England midfielder, to give away a year’s supply of carbon neutral champagne.
All you have to do to be in with a chance to win is like Katie Zelem’s competition post here and tag the person you would share the champagne with. @TalkTalk will reveal the lucky winner on the Instagram post this Valentine’s Day – so don’t forget to follow them too.
Notes to editors
Research
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*TalkTalk data